{"id":3093,"date":"2020-03-20T09:23:41","date_gmt":"2020-03-20T08:23:41","guid":{"rendered":"https:\/\/propulsio.com\/?page_id=3093"},"modified":"2026-09-08T13:24:42","modified_gmt":"2026-09-08T11:24:42","slug":"lego-serious-play-workshops","status":"publish","type":"page","link":"https:\/\/propulsio.com\/en\/methodology\/lego-serious-play-workshops\/","title":{"rendered":"LEGO Serious Play workshops"},"content":{"rendered":"\n
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Methods<\/a><\/p>\n\n\n\n

LEGO\u00ae Serious Play\u00ae workshops: think with your hands in teams<\/span><\/h1>\n\n\n\n

When words aren’t enough, bricks take over. LEGO\u00ae Serious Play\u00ae is a facilitation method that uses 3D construction to unlock collective thinking, surface intuitions and make visible what so often remains unsaid in a conventional meeting.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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The method<\/p>\n\n\n\n

Where does LEGO\u00ae Serious Play\u00ae come from?<\/h2>\n\n\n\n

Developed by LEGO\u00ae’s R&D teams in collaboration with researchers from MIT and IMD Lausanne, the method is built on a simple insight: our hands often know what our minds haven’t yet put into words.<\/p>\n\n\n\n

By building models with bricks, each participant simultaneously activates analytical thinking and intuitive reasoning \u2014 what neuroscience researchers call embodied cognition. The result: richer ideas, 100% participation, and decisions grounded in reality. We regularly integrate this method into our team seminars<\/a> and collaborative workshops<\/a>.<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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WHEN TO USE IT<\/p>\n\n\n\n

When does LEGO\u00ae Serious Play\u00ae work best?<\/h2>\n\n\n\n

The method excels where challenges are complex, opinions diverge and solutions are hard to put into words. Here are the situations where it delivers the most value:<\/p>\n<\/div><\/div>\n\n\n\n

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\u2192 Clarifying a shared vision or organisational purpose<\/span><\/p>\n\n\n\n

\u2192 Defining strategic priorities in a leadership team or project group<\/span><\/p>\n\n\n\n

\u2192 Co-creating new products or services<\/span><\/p>\n\n\n\n

\u2192 Rebuilding cohesion during a period of transformation<\/span><\/p>\n\n\n\n

\u2192 Creative exploration of a complex problem with no obvious solution<\/span><\/p>\n\n\n\n

\u2192 Business creation or brand repositioning<\/span><\/p>\n<\/div>\n<\/div>\n\n\n\n

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2016<\/p>\n\n\n\n

Ma\u00eblle Gaultier certified<\/p>\n<\/div>\n\n\n\n

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+20,000<\/p>\n\n\n\n

LEGO bricks in stock<\/p>\n<\/div>\n\n\n\n

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+30<\/p>\n\n\n\n

workshops run for our clients<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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In pictures<\/p>\n\n\n\n

LEGO\u00ae Serious Play\u00ae workshops that leave a lasting mark<\/h2>\n\n\n\n
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THE TRADE DESK<\/h3>\n\n\n\n

Team seminar<\/strong><\/p>\n\n\n\n

Breaking out of routine to open and close the seminar on a different note<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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PICKUP<\/h3>\n\n\n\n

Idea generation workshop<\/strong><\/p>\n\n\n\n

Collectively imagining innovative services and products to offer customers in the future<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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ENGIE<\/h3>\n\n\n\n

Team seminar<\/strong><\/p>\n\n\n\n

Co-building a roadmap and bringing all team members on board with a new strategy<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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MAIF<\/h3>\n\n\n\n

Foresight workshop<\/strong><\/p>\n\n\n\n

Imagining with members the future of mobility in 2050<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Want to see more examples of workshops we’ve run for our clients? We share the details privately.<\/h2>\n\n\n\n
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Book a call \u2192<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Why it works<\/p>\n\n\n\n

What makes LEGO\u00ae Serious Play\u00ae particularly effective<\/h2>\n\n\n\n

Unlike traditional workshops where a few voices tend to dominate, LEGO\u00ae Serious Play\u00ae guarantees equal participation from every profile: introverts, extroverts, pragmatists and conceptual thinkers alike.<\/p>\n\n\n\n

Everyone builds, everyone speaks, everyone is heard.<\/p>\n<\/div>\n\n\n\n

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The hand thinks<\/strong><\/h3>\n\n\n\n

3D building activates areas of the brain that speech alone can’t reach. Ideas emerge differently \u2014 more freely, more precisely.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Tangible results<\/strong><\/h3>\n\n\n\n

The models are photographed and documented. The session doesn’t end with post-its \u2014 it ends with decisions.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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100% active participation<\/strong><\/h3>\n\n\n\n

The format requires everyone to build and speak: no passive observers, no single voice drowning out the rest.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Metaphor unlocks<\/strong><\/h3>\n\n\n\n

Using a brick to express an abstract idea bypasses resistance and allows people to say things they wouldn’t dare put into words directly.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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FREQUENTLY ASKED QUESTIONS<\/p>\n\n\n\n

Everything you want to know about our LEGO\u00ae Serious Play\u00ae workshops<\/h2>\n<\/div>\n\n\n\n
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How long does a LEGO\u00ae Serious Play\u00ae workshop take?<\/div><\/summary>
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Allow a half-day for an introductory workshop: enough time to get to grips with the method and spark a collaborative dynamic. To work on a real strategic challenge and fully harness the power of the bricks, a full day is recommended. Every session is calibrated to your specific objective.<\/p>\n<\/div><\/details>\n\n\n\n

How many participants can a LEGO\u00ae Serious Play\u00ae workshop accommodate?<\/div><\/summary>
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Our workshops work best with 6 to 40 participants. Fewer than 6 and the collective dynamic loses richness; beyond 40, the method can still be used but requires a specific format with several certified facilitators from our network.<\/p>\n<\/div><\/details>\n\n\n\n

Do participants need prior experience with LEGO\u00ae?<\/div><\/summary>
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No technical skill or prior experience is required. LEGO\u00ae Serious Play\u00ae uses simple metaphorical constructions, not manual dexterity. Ma\u00eblle guides every participant step by step \u2014 even the most sceptical are playing along within the first few minutes.<\/p>\n<\/div><\/details>\n\n\n\n

Where do the workshops take place?<\/div><\/summary>
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At your premises or at an external venue we can recommend. The key requirement is that the space allows participants to move around the building tables freely \u2014 so a reasonably large, flexible room is essential.<\/p>\n<\/div><\/details>\n\n\n\n

What budget should I plan for?<\/div><\/summary>
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Pricing depends on the number of participants and the duration of the workshop. A half-day session starts from \u20ac2,500 (including preparation, logistics and on-site facilitation). Contact us<\/a> to receive a quote tailored to your project.<\/p>\n<\/div><\/details>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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What a LEGO\u00ae Serious Play\u00ae workshop produces<\/span><\/h2>\n\n\n\n

The method is exploratory by nature: it lays the groundwork for more grounded decisions and can be combined with other techniques<\/a> to deepen the solutions identified.<\/p>\n<\/div><\/div>\n\n\n\n

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Photos of all individual and collective models, taken throughout the session<\/span><\/p>\n\n\n\n

Written summary of decisions, areas of consensus and ideas identified (optional)<\/span><\/p>\n\n\n\n

A shared language: the metaphors built become common references the team can use going forward<\/span><\/p>\n\n\n\n

Actionable directions, combinable with other methods such as Creative Problem Solving<\/a> or design thinking<\/a><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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Want to run a LEGO\u00ae Serious Play\u00ae workshop<\/strong>
in your organisation?<\/strong><\/h3>\n\n\n\n

Get in touch to design the right format for your team.<\/p>\n\n\n\n

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LET’S TALK ABOUT YOUR PROJECT \u2192<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Also explore<\/p>\n\n\n\n

Other PROPULSIO facilitation methods<\/h2>\n\n\n\n
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Creative Problem Solving<\/h3>\n\n\n\n

Structuring creativity to generate new, actionable ideas.<\/p>\n\n\n\n

Find out more \u2192<\/a><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Design thinking<\/h3>\n\n\n\n

Putting people at the centre to design solutions that are desirable and feasible.<\/p>\n\n\n\n

Find out more \u2192<\/a><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Agile project management<\/h3>\n\n\n\n

Scrum, Lean Startup, Kanban: running your projects in iterative mode.<\/p>\n\n\n\n

Find out more \u2192<\/a><\/p>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":2342,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-3093","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/pages\/3093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/comments?post=3093"}],"version-history":[{"count":29,"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/pages\/3093\/revisions"}],"predecessor-version":[{"id":7946,"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/pages\/3093\/revisions\/7946"}],"up":[{"embeddable":true,"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/pages\/2342"}],"wp:attachment":[{"href":"https:\/\/propulsio.com\/en\/wp-json\/wp\/v2\/media?parent=3093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}